Upsell and Enhance Excellence In Your Customer Relation (For EMS)
The electronics market in Europe is facing intense competition. Companies that succeed in exceeding customer needs are not only growing but also increasing their margins.
Maintaining strong client relationships is the key to success and requires a precise strategy, a clear understanding of costing, and an efficient RFQ process.
Our 3 focuses
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Costing model and quotation process optimization
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Realignment of the Sales and Marketing Strategy
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Sales coaching
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“Excellence is not a skill, it’s an attitude.” —Ralph Marston
Costing model and quotation process optimization
Review of the costing models
Establishes predetermined costs for materials, labor, and overhead based on current structure
Provides a benchmark for evaluating actual costs and performance.
Optimizing RFQ process
Review or creation of the RFQ process
Review or creation of the bid/no bid matrix
Review or creation of the : Terms & Conditions
Review or creation of the standard partnership agreement
Implementation of integrated tool for quotation
Review of the needs and expectations from the customers
Proposal and implementation of new tools : Luminovo
Creation of the specific documentation and training for the tools
Realignment of the Sales and Marketing Strategy
Review of the sales strategy
Review of the current position in the market - benchmark of the company vs the market
Review of the key of success of the company
Review or creation of the elevator speech and the sales pitch
Defining the focus industry, the bid/no bid strategy and the targets list
Definition of the sweet spots and the red flags
Review of the marketing strategy
Review of the brand development and identity (logo, messaging, and brand guidelines)
Review or creation of the website
Review or creation of marketing content : flyers, presentation, emailing
Review or creation of the promotion and advertising strategy
Sales coaching
The specific missions of our approach may vary depending on the customer's goals and the state of the sales team. However, the overarching mission is to maximize the potential of the sales team and drive revenue growth.
Some of the specific missions include:
Onboarding and trainings
Review of the specific EMS Sales approach
Support of the sales on specific cases
Feedback Loop to Leadership